Back when dinosaurs roamed the earth, real estate brokers literally had the only keys to the houses for sale in…
Working by referral is the essence of our company. As Chris discussed in his previous book A Real Estate Agent’s…
One of Chris’s ongoing motivations for creating a real estate brokerage platform centered on the needs and desires of our…
Many brokers believe that listings are the life-blood of their business. Chris agrees that they’re critical to a firm’s financial…
We all know the Baby Boomers and Generation X, but both of these groups are dwarfed by that cohort that…
In any given market, roughly 60 to 65% of the people live in a home they own. That means at…
One of Chris’s five aspirations is to create the most referred real estate brand in the land. (We’ll discuss all…
A moment of truth can easily turn into an obstacle and a ‘pain point’ for a potential client. Gaps in…
Client touch points in the agent recruiting and retention process occur from the moment an agent becomes aware that we…
Chris has agents who have been with him since his RE/MAX days. They have seen him at his best and…
If real estate doesn’t offer a superior way of making our way in the world, Chris doesn’t see the point…
Another key difference in the culture of our company is how we embrace the annual rhythm of our business. Working…
Chris set out to create an environment in which everyone is free to do what they do best. We ensure…
We offer Referral Maker CRM (Client Relationship Manager) to our agents. This platform is a flagship of Buffini and Company,…
A real estate professional focused on building relationships, generating leads, and closing transactions doesn’t always have time for all of…
Whether you are new to the business, an experienced professional, or a team leader looking for the best possible brokerage…
Chris would love to see every one of our agents earn at least $100,000 in gross commissions each year. If…
In this section of the book, Chris provides a sense of what sets our broker owner relationships apart from the…
The Self-Managing Brokerage™ is our training program for our broker owner partners and franchisees. It is a self-contained business plan…
Chris has been a Realtor® since 2001 and a broker since 2003. Chris has owned franchises and helped manage a…
Chris has five ‘Core Aspirations’ for our company. Be the Most Referred Real Estate Brand in the Land Keep Clients…
Technology has had a profound effect on the real estate industry during the last decade. Our industry has become a…
Chris believes that where our passion for our business intersects with our desire to be heroes to our clients lies…
Your Pay Your Way™ attracts agents who want to build a scalable and sustainable business in a way that rewards…
As Chris mentioned earlier in Part #2, we are working on several marketing projects using what we call mindset scorecards.…
Back in 2012, Chris partnered with Andy Hayes of Hucklebuck Design Studio to bring ROOST Real Estate Company to life.…
A real estate company’s success is no longer dependent on the location of their office, or in some cases, even…
The following core values of the company are critical to delivering the results our clients deserve. A career with ROOST…
Have an Ownership Attitude When there is a problem, step up and take responsibility. Never report a problem without bringing…
This is our onboarding and training program for new franchisees. The initial training is an evolving work in progress. Our…
So, what do you think? Do you want to join us? Our company is five years old in conception and…